Global Hobby & Leisure market

The global Hobby & Leisure eCommerce market is expected to increase over the next years. It is predicted to reach US$967,209.7 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 9.5%. ECDB considers the following twelve sub-markets within the Hobby & Leisure market: Media, Sports Equipment, Stationery, Crafts & Art Supplies, Pet Supplies, Toys, Bullion & Precious Metal, Camping & Adventure, Musical Instruments, Flowers & Gifts, Other Hobby & Leisure, Erotic & Adult, and Smoking Supplies. Media is the largest sub-market and accounts for 30.5% of the global Hobby & Leisure market.

Market development

eCommerce revenue development in the global Hunting & Weapons market

The global Hunting & Weapons eCommerce market is expected to increase over the next years. It is predicted to reach US$4,893.7 million by 2024 and the expected compound annual growth rate for the next four years (CAGR 2024-2028) will be 9.9%. The Hunting & Weapons eCommerce market is a sub-market of the Individual Sports market and accounts for 6.2% within this market. Further categories within the Individual Sports market are: Bicycles, Fishing Equipment, Fitness Equipment, and Other Individual Sports.

eCommerce revenue development in the global Hunting & Weapons market

in million US$

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

eCommerce revenue growth in the global Hunting & Weapons market

in %

Note: Market revenue represents B2C sales of physical goods including VAT. It excludes B2B sales, C2C sales, returns, compensation for damaged or missing goods, any discounts granted and services. Data shown is using current exchange rates.

Source: ECDB analysis

Net eCommerce revenue split by sub-category

in %

Note: Data shown is using current exchange rates.

Source: ECDB analysis

20202021202220232024202520262027
Revenue (in mUS$)0.00.00.00.00.00.00.00.0
Growth (in %)25.39.683.918.852.983.391.43.8

Online share

eCommerce online share of the total Hunting & Weapons market

The online share refers to the proportion of the retail volume that is transacted via the Internet. It includes purchases via desktop PC, tablet or smartphone, both via website or app. Only retail of physical goods is taken into account. In the global Hunting & Weapons retail market, the online share is 17.7% and will increase by an average of 3.8% to 20.6% by 2028.

eCommerce online share of the total Hunting & Weapons market

in %

Note: Data shown is using current exchange rates.

Source: Statista Market Insights, ECDB analysis

20202021202220232024202520262027
Online share (in %)87.6%38.7%70.2%50.5%14.6%3.6%32.0%29.5%

Market definition

Definition of the Hunting & Weapons market within the Hobby & Leisure market

Market definition: Hobby & Leisure > Sports Equipment > Individual Sports > Hunting & Weapons The category Hunting & Weapons includes the online trade of hunting rifles and gear (e.g. hunting weapons, ammunition, hunting blinds), archery equipment (e.g. bows, arrows, crossbows) and firearms and gear (e.g. gun cases, storage solutions, holsters, slings, shooting glasses, ammunition). This category does not cover tree stands and scent attractants. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

In-scope

  • Hunting rifles and gear (e.g. hunting weapons, ammunition, hunting blinds)
  • Archery equipment (e.g. bows, arrows, crossbows)
  • Firearms and gear (e.g. gun cases, storage solutions, holsters, slings, shooting glasses, ammunition)

Out-of-scope

  • Tree stands
  • Scent attractants

Market comparison

The Global Hunting & Weapons market in a global comparison

Market comparison by growth, online share, and revenue in 2023

in %

Source: ECDB analysis